Starting a business as an Introvert and an Empath

Understanding the Unique Challenges


Recently, I read that “starting a business is a daunting task for anyone, but for introverts who are also empaths, it can feel impossible. The unique combination of introvert and empath in one mind, presents a distinct set of challenges that require careful handling. Yet, with the right approach, introverts/empaths can turn their sensitivity into a superpower, creating thriving businesses that reflect their values and strengths.”

Very glad to read that, and very relieved to know that I am not the only one who found it a challenge to start a business juggling these two personality traits.

Meet my new friend Sarah, an introverted empath who is passionate about holistic coaching. For years, Sarah dreamed of leaving the corporate world and starting her own life coaching business. She envisioned helping her clients find a balance between their personal and professional lives, much as she did herself. However, as she began to take the first steps toward her entrepreneurial dream, Sarah encountered unexpected hurdles that stemmed from her nature as an introvert and an empath:

1. Emotional Overload and Energy Drain

One of the primary challenges Sarah faced was emotional overload. As an empath, she deeply felt the emotions of her clients, which could be overwhelming. Introverts often recharge through solitude, but running a business requires constant interaction, networking, and decision-making, all of which drain their energy very rapidly.

I know exactly how that feels. I kept burning myself out, and I couldn’t understand why that was happening.

Sarah’s solution was to establish clear boundaries and structure her day to include regular breaks. She also learned to schedule client meetings during times when she felt most energetic, ensuring she could be fully present without depleting her reserves.

2. Networking and Self-Promotion Challenges

Networking events, essential for business growth, were particularly daunting for Sarah. The thought of mingling with strangers, promoting her services, and engaging in small talk (one of introverts’ pet hates) felt exhausting and intimidating. Her natural inclination was to avoid these situations, but she knew that building connections was crucial for her business.

Sarah coped with this problem by embracing digital networking. Platforms like LinkedIn allowed her to connect with potential clients and collaborators without the immediate pressure of face-to-face interaction.

My solution looks something like this: I decide beforehand what I want to achieve: mindfully making a small number of meaningful connections that I can follow up later, rather than spreading myself too thin.

3. Decision-Making and Self-Doubt Difficulties

As an empath, Sarah often second-guessed her decisions, worrying about how they would affect others. This self-doubt made it difficult for her to make confident business decisions, from setting prices to enforcing policies. Her introverted nature compounded this, as she preferred to avoid confrontation and maintain harmony.

To counteract this, Sarah found herself a mentor and joined a community of like-minded (introverted) entrepreneurs. These external sources of support provided her with valuable feedback and encouragement, helping her to trust her instincts and make decisions that aligned with her values. I found several useful groups to join on Facebook.

4. Maintaining Work-Life Balance

The empathic trait of wanting to help others can lead to over-commitment and burnout. Sarah found herself constantly overextending herself to accommodate clients, leaving little time for self-care. Balancing her desire to serve with the need for self-preservation was a delicate undertaking.

As establishing a holistic work/life balance was exactly what Sarah was trying to help her clients with, and failing miserably to do so herself, she decided to attend one of my Manifest Your Next Chapter retreats, to rest and review her approach. Walking the Camino de Santiago gave her the time she needed to reflect, and in the evening we discussed strategies that she may, as an introvert and an empath implement to achieve balance in her own life.

When she got home, Sarah implemented strict boundaries and self-care routines. She scheduled “me time” into her calendar just as she would with any other important appointment. This not only helped her recharge her batteries but also ensured she could offer the best possible service to her clients.

Sarah’s ability to deeply understand and empathise with her clients became one of her greatest business assets. She could intuitively grasp their needs and concerns, allowing her to offer tailored and compassionate services that resonated deeply.

While Sarah struggled with traditional networking, her approach to building authentic, meaningful connections led to loyal clients and a strong word-of-mouth referral base. Her clients appreciated her genuine care and commitment, which set her apart from more transactional business relationships.

Sarah’s empathetic nature translated into thoughtful, client-centered business practices. Her decisions, guided by empathy and integrity, fostered trust and loyalty. This approach also attracted clients who valued ethical and conscientious service providers.

Understanding the need for a peaceful, nurturing work environment, Sarah designed her wellness coaching space to be a sanctuary for both herself and her clients. This environment not only supported her own well-being but also enhanced her clients’ experiences, making her services even more appealing.

Take-Away

By recognizing and addressing the unique challenges of being an introvert as well as an empath, aspiring business owners can turn these traits into strengths that set them apart in the business world. Starting a business may require extra effort and unconventional strategies, but the potential rewards are immense. By embracing our unique qualities, setting clear boundaries, and seeking supportive networks, we can create thriving businesses that reflect our values. Sarah’s story proves that with the right approach, introverts-and-empaths can not only succeed but also excel in the entrepreneurial landscape.

. “Strength doesn’t come from what you can do. It comes from overcoming the things you once thought you couldn’t.” — Rikki Rogers

In addition to the Your Next Chapter retreats that I host at my little French farm near Bordeaux, I have also created a couple of online courses, ex. Determine your Life Purpose as you start your Next Chapter – each course is available with or without one-to-one coaching. To receive warning of last-minute and early-bird specials on all of the above, I invite you to subscribe to my Savoir Vivre Vignettes newsletter which gives immediate access to my free Manifest a Stress-free Life e-course.

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